Amanda Brim

Strategic Communications Consultant

Amanda Brim is a force in public education communications. With more than 25 years of experience leading award-winning school PR teams, she brings unmatched expertise in strategy, storytelling, and community engagement. As Chief Client Strategy Officer at Caelen Communications, Amanda partners exclusively with school districts to deliver bold, data-informed strategies that are deeply personalized to each community. She advises districts across Texas on how to own their narrative, cut through the noise, and communicate like pros. From crisis response to bond wins to brand overhauls, Amanda is the trusted thought partner superintendents rely on when the stakes are high. If it involves strategy, storytelling, or shaping public opinion—Amanda’s already ten steps ahead.

Areas of Practice


  • Strategic Communications
  • Bond Planning & Community Engagement
  • Crisis Communication
  • Branding & Messaging Strategy
  • Superintendent & School Board Support
  • Legislative Advocacy
  • Media Relations
  • Internal Communications
  • Stakeholder Engagement
  • School of Choice Marketing
  • Strategic Priorities Facilitation

Education


University of Houston-Clear Lake

What our clients say

Great Service, Professional Staff

Leasor Crass has been an invaluable asset to Wylie Independent School District for 8 years. As a trusted advisor and reliable guide, the firm has consistently supported us through every challenge we’ve faced. Their common sense and pragmatic approach to the law have earned them greater trust with each passing year. We feel incredibly fortunate to have them represent our school district. With their ongoing support and guidance, we are confident in our ability to overcome any obstacle as we continue to strive for educational excellence.

– Dr. David Vinson, Superintendent, Wylie Independent School District

Read our Testimonials

Leasor Crass, P.C.
September 23, 2025

Parental Advisory: Rated R for Reading

SB 13 created a number of requirements regarding the acquisition, retention, and elimination of library materials as well as defining the role of parents and the School Library Advisory Council in those processes. In keeping with this update’s theme of parental rights, this section will focus on parent’s rights regarding library materials. Parents now have […]

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